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Kathleen
Aston
President/CEO
For
nearly two decades, Kathleen has been making her mark
as a strategist and writer, creating concepts, crafting
copy, and producing results for regional, national,
and global clients. As an award-winning Senior Strategist
and Creative Director, Kathleen grew and developed
direct marketing and print departments for two large
regional agencies.
As President/CEO of Dragon Direct Marketing, Inc.,
of Middleboro, MA, Kathleen oversees the company's
growth and helps drive the creative strategies and
marketing devices that are delivering better lead
generation and client retention for Dragon Direct
clients.
Kathleen has developed and created winning direct
marketing and advertising campaigns for a stellar
roster of clients that includes Citibank, SunTrust
Banks, QAS, HealthMarket, VERITAS, EMC, AMC, AAA,
Pitney Bowes, Hartford Insurance, Travelers Insurance,
and countless others. She previously served as Executive
Vice President of Direct Marketing and Print at Cramer
in Norwood, MA, and as Vice President of Creative
Services at Dickinson Direct in Braintree, MA. Kathleen
is a member of NEDMA, the DMA, and the AMA.
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